Director of Business Development
Exceptionally loyal clientele, personal referrals and repeat business has formed the foundation of her career. Fara grew up on Long Island in New York and began selling at the age of 13 when she worked for her parents in their neighborhood bagel store. It is here that she learned the value of hard work, team effort and the customer always comes first. As she got older, and through higher education and familial lessons, negotiating with the vendors for “the best possible price” became second nature to Fara and marketing the family business to draw customers in became an art.
Moving to South Florida shortly after the birth of her second daughter in 1997 was an easy decision. She hated the cold northern winters and loved the tropical sunshine.
Fara earned her Real Estate license in 2001 and has been working all aspects of the real estate industry in every type of market for the past 15 years, representing sellers, buyers, investors and flippers. One of her specialties, is short sales and REO’s. Leveraging her experience as a successful Realtor, Fara is known for outstanding client service, 24/7 availability, consistent communication, attention to detail and as a skilled negotiator with her clients' best interests at heart. She believes it is not only her responsibility to represent her clients to the best of her ability, but also to educate them throughout every step of the process so that they can make the best possible decisions.
She makes sure to welcome new clients in a way that has become her “Signature” style. Fara's customers firmly believe in the expertise that she provides, how she provides it and the enormous benefits they receive from it. Long after their first transaction has concluded, they will call each other friend.
In her free time, Fara enjoys going downtown for happy hour, a great day at the beach immersed in a good book, swimming laps and entertaining loved ones. The most important people in her life are her 2 beautiful daughters Marli and Cori who, each in their own way, remind her on a daily basis to strive to be the best version of herself.